Inspiring Creative Muslim Entrepreneurs

In her insightful book, Generation M: Young Muslims Changing The World, Shelina Janmohamed quotes me in the closing pages:

“We need to dream big, be bold, and spark the imagination of millions of young Muslims around the world. We must shift our mindset from reactionary projects and pessimism to raise a generation of creative thinkers and innovators solving the many, many problems we have. It’s ambitious, but I believe we have the technology, energy and drive to make it happen, inshaAllah.”

I’ve spent time with many of the founders driving this wave of entrepreneurship, innovation & creativity and feel like we’re about to hit another positive inflection point. And yet, it’s just the start of a much bigger journey. We have to think positively and optimistically about our shared future.

My hope for Zileej is to help set new standards in imaginative, fun, creative products and brands for Muslims, that will inspire a new generation of entrepreneurs. It’s a truly exciting space to be a part of.

by Peter Gould, Chief Creative Officer, Zileej

Faith-Inspired Creativity & Innovation

An important part of my personal journey towards Islam was discovering how spirituality inspires creativity.

Muslims have an incredibly beautiful artistic heritage and creative legacy. At the heart of Islamic creative expression there is a deep sense of sincerity, humility and authenticity.

If we are to honour this tradition, modern Muslim-centric creative brands must be developed with ihsaan (spiritual excellence) and intentions much deeper than ‘market opportunity’.

As individuals, families and communities, we are ready for a new wave of brands, products and creative experiences that directly reflect our aspirations and hopes for a more inclusive world.  

Zileej serves this global community with balance and purpose. Zileej lives at the intersection of design, innovation, creativity and Islam. I am deeply honoured to be a part of this ongoing journey.  

by Peter Gould, Chief Creative Officer, Zileej

The Zileej Journey

When holding a great product in my hand, I have a deep sense of appreciation for the amount of thought, planning and detail that went into taking it from an idea to the shelf.

I admire the teams who build great products, and observe the loyal followers who help companies become much-loved brands.

Growing up, I wondered why most Islamic products were not as appealing, exciting and innovative as all of the other products competing for our attention.

I always had a dream of making a positive impact on the Muslim world. I wanted to find a way through which I can influence Muslims across the globe and inspire them, both the young and old, to strengthen their understanding and love for Islam starting first with myself.

Zileej is my opportunity to make this happen. I dream that it will become the global lifestyle brand that Muslims have been waiting for, inshAllah.

by Ansarullah Ridwan Mohammed, CEO, Zileej